a photograph taken from above of children working together to draw a large poster illustrating different concepts relating to sustainability and the environment, including a globe, wind and solar power, a bicycle, an electric car, trees, animals and a person recycling

Innovation and social justice: talking about sustainability

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a photograph taken from above of children working together to draw a large poster illustrating different concepts relating to sustainability and the environment, including a globe, wind and solar power, a bicycle, an electric car, trees, animals and a person recycling
FatCamera / E+ / Getty Images

by Liz Walter

Sustainability is one of the most important goals of our time. With environmentalists meeting in Dubai for the COP28 conference, this post looks at some general vocabulary for speaking about this topic. Continue reading “Innovation and social justice: talking about sustainability”

a man smiling at his reflection in a hand mirror as he sits in a reclining chair in a medical setting, illustrating the concept of Brotox

New words – 4 December 2023

a man smiling at his reflection in a hand mirror as he sits in a reclining chair in a medical setting, illustrating the concept of Brotox
ljubaphoto / E+ / Getty

Brotox noun [U]
UK /ˈbrəʊ.tɒks/ US /ˈbroʊ.tɑːks/
a humorous word for Botox when the procedure is given to a man

The rise of so-called Brotox is being reported in the UK, where the male grooming industry is worth an estimated £500 million a year. Celebrities aren’t immune from this trend. Plastic surgeons say that more and more male stars appeared to be “jumping on the Brotox bandwagon”.
[theweek.com, 12 August 2023]

perception drift noun [U]
UK /pəˈsep.ʃᵊn ˌdrɪft/ US /pɚˈsep.ʃᵊn ˌdrɪft/
someone’s inability to remember how their natural face looks after they have had a number of cosmetic procedures such as Botox

The term perception drift was first coined by a dermatologist and cosmetic surgeon. It happens when people get a series of procedures or tweakments and forget how they originally/naturally looked prior to aesthetic changes. Perception drift is when a person’s perception of change following an aesthetic treatment is skewed or inaccurate. In most cases, other people notice these changes, but not the ones who underwent the procedure.
[cutislaserclinics.com, 28 April 2023]

prejuvenation noun [U]
/priːˌdʒuː.vᵊnˈeɪ.ʃᵊn/
the act or process of using cosmetic procedures on someone who is still young to prevent them from looking older later

In the world of aesthetics, a new trend has turned into a lifestyle: prejuvenation. Younger patients are more interested in skincare and aesthetics than ever, suggesting that aesthetic enhancements shouldn’t be limited to corrective procedures. Prejuvenation refers to seeking preventative aesthetic procedures that postpone visible signs of aging instead of correcting problems after they occur.
[novaplasticsurgery.com, 27 June 2023]

About new words

photograph from above of a table covered in a variety of food, some on plates and some in cardboard or plastic containers, with two people, only their hands visible, selecting food to eat using chopsticks

Tucking in and pigging out (Eating phrasal verbs)

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photograph from above of a table covered in a variety of food, some on plates and some in cardboard or plastic containers, with two people, only their hands visible, selecting food to eat using chopsticks
Oscar Wong / Moment / Getty Images

by Kate Woodford

It’s been a while since we published a phrasal verb post on this blog, so we’re making amends with this round-up of phrasal verbs relating to a subject that most of us are interested in – eating. Continue reading “Tucking in and pigging out (Eating phrasal verbs)”

an electric car parked outside a house, with a charging cable connecting the car to a device in the wall, illustrating the concept of V2H, or vehicle-to-home charging

New words – 27 November 2023

an electric car parked outside a house, with a charging cable connecting the car to a device in the wall, illustrating the concept of V2H, or vehicle-to-home charging
piranka / E+ / Getty

V2H noun [U]
/ˌviː.tuːˈeɪtʃ/
abbreviation for vehicle-to-home: a system that allows electric vehicles to transfer the energy stored in their batteries back into the electrical system of a home

The idea is that electric vehicles, when not in use, often have surplus energy stored in their batteries. Rather than letting this energy go to waste, V2H systems enable the vehicle’s stored energy to be fed back into the home’s power grid, powering household appliances and systems. With V2H, EV owners can potentially save on their electricity bills and make more efficient use of their renewable energy resources, while also providing a backup power source for their homes.
[electriccarguide.co.uk, 19 October 2023]

bidirectional charging noun [U]
UK /ˌbaɪ.daɪˈrek.ʃᵊn.ᵊl ˈtʃɑː.dʒɪŋ/ US /ˌbaɪ.dɪˈrek.ʃᵊn.ᵊl ˈtʃɑːr.dʒɪŋ/
a system that allows the electricity put into the battery of an electric vehicle to be transferred out of the vehicle and used to provide electrical power for something else

One of the most talked about features in the EV world works only when your car is parked: Bidirectional charging allows owners to turn their vehicles into four-wheeled batteries, sending power back to their homes, appliances and even to the utility grid. Currently, bidirectional charging is available in only a handful of cars. But its popularity is growing: GM announced that the technology will come standard in all its electric vehicles by model year 2026.
[cnet.com, 4 September 2023]

charge rage noun [U]
UK /ˈtʃɑːdʒ ˌreɪdʒ/ US /ˈtʃɑːrdʒ ˌreɪdʒ/
anger or violence between a driver who is charging their electric vehicle and other drivers who are waiting in a queue to do so

Electric vehicle owners furiously arguing with each other over charging points because there aren’t enough of them available are having to get up in the dead of night to power up their motors. Such is the “charge rage” that marshals are being brought in to police frustrated drivers at motorway service stations.
[dailymail.co.uk, 3 October 2023]

See also road rage

About new words

a young woman smiling and gesturing confidently at a young man who looks sceptical and disbelieving

I feel it in my bones: phrases connected with believing or disbelieving

Listen to the author reading this blog post:

a young woman smiling and gesturing confidently at a young man who looks sceptical and disbelieving
Westend61 / Getty Images

by Liz Walter

We all make judgments every day about what to believe and what not to believe, so it’s not surprising that there are several nice phrases to express this process.

If you have something on good authority, you have been given information about it by someone you trust:

I have it on good authority that she’s considering selling the property. Continue reading “I feel it in my bones: phrases connected with believing or disbelieving”

close-up of a person using a laptop with one hand and a smartphone with the other, with overlaid graphics of speech bubbles and a stylised robot suggesting the use of an online chatbot, used to illustrate the concept of conversational commerce

New words – 20 November 2023

close-up of a person using a laptop with one hand and a smartphone with the other, with overlaid graphics of speech bubbles and a stylised robot suggesting the use of an online chatbot, used to illustrate the concept of conversational commerce
Galeanu Mihai / iStock / Getty Images Plus

conversational commerce noun [U]
UK /ˌkɒn.vəˈseɪ.ʃən.əl ˈkɒm.ɜːs/ US /ˌkɑːn.vɚˈseɪ.ʃən.əl ˈkɑː.mɝːs/
the use of chatbots and other machine learning technology to make people feel they are talking to a real person when they buy things, ask for advice etc. online

With conversational commerce, customers can get quick answers to important questions, easily purchase items without having to navigate through entire websites, and receive helpful suggestions based on their previously collected customer data, including personalized product recommendations.
[bloomreach.com, 24 August 2023]

immaculate disinflation noun [U]
/ɪˌmæk.jə.lət dɪs.ɪnˈfleɪ.ʃᵊn/
the situation where inflation falls but this does not lead to a rise in unemployment, which would usually be expected

Economists added yet another term to their lexicon in recent months: immaculate disinflation. While there’s no official definition of immaculate disinflation, the phrase is being used to describe a scenario where inflation cools without causing a spike in unemployment … President Joe Biden’s top economic adviser, Jared Bernstein, expressed skepticism about the term. “I wouldn’t call this disinflation immaculate,” he said.
[edition.cnn.com, 6 September 2023]

hyperphysical retail noun [U]
UK /haɪ.pəˌfɪz.ɪ.kᵊl ˈriː.teɪl/ US /haɪ.pɚˌfɪz.ɪ.kᵊl ˈriː.teɪl/
the activity of making a shop more visually appealing and creating interesting experiences for the people who go there

With consumers’ growing appetite for engaging shopping experiences, brick-and-mortar stores now have to find more imaginative ways to compete. That’s why some brands are reinventing their retail spaces to make them so spectacular that visiting them is an emotional experience. Adding sensory and emotional attractions to a shop is a new trend called “hyperphysical retail”.
[medium.com, 29 September 2023]

About new words

the title "2023 Word of the Year" on an illustrated background showing a modern city, a flying robot and a plane with bird-like wings

Understanding AI jargon: Artificial intelligence vocabulary

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the title "2023 Word of the Year" on an illustrated background showing a modern city, a flying robot and a plane with bird-like wingsby Kate Woodford

Today, the Cambridge Dictionary announces its Word of the Year for 2023: hallucinate. You might already be familiar with this word, which we use to talk about seeing, hearing, or feeling things that don’t really exist. But did you know that it has a new meaning when it’s used in the context of artificial intelligence? Continue reading “Understanding AI jargon: Artificial intelligence vocabulary”

an abstract, pixellated pattern of connected pale blue lights on a dark blue background, with the word AI in blue lights in the centre

New words – 13 November 2023

an abstract, pixellated pattern of connected pale blue lights on a dark blue background, with the word AI in blue lights in the centre
MR.Cole_Photographer / Moment / Getty

AGI noun [U]
/ˌeɪ.dʒiːˈaɪ/
ABBREVIATION FOR artificial general intelligence: a type of artificial intelligence that some people believe will be developed in the future, with the ability to learn to solve any kind of problem as well as, or better than, a human being

He defines AGI as AI systems that can solve any cognitive or human task in ways that are not limited to how they are trained. In theory, AGI, he says, can help scientists develop cures for diseases, discover new forms of renewable energy, and help “solve some of humanity’s greatest mysteries.”
[businessinsider.com, 27 May 2023]

See also artificial intelligence

Poltergeist attack noun [C]
UK /ˈpɒl.tə.ɡaɪst əˌtæk/ US / ˈpoʊl.t̬ɚ.ɡaɪst əˌtæk/
a way of using high-frequency sounds to cause the machine learning algorithms used by self-driving cars to make mistakes in identifying people, objects and other vehicles, which could cause accidents

Poltergeist attacks diverge from traditional cyber threats, such as hacking or jamming. They create deceptive visual realities, similar to optical illusions, for machines employing machine learning for decision-making processes.
[techtimes.com, 26 September 2023]

superalignment noun [U]
UK /ˌsuː.pə.rəˈlaɪn.mənt/ US /ˌsuː.pɚ.əˈlaɪn.mənt/
the study of how to control superintelligent AIs that may be built in the future so that they act in ways that are useful and not harmful to human beings

OpenAI co-founder Ilya Sutskever and head of alignment Jan Leike wrote a blog post on the concept of superalignment, suggesting that the power of a superintelligent AI could lead to the disempowerment of humanity or even human extinction. “Currently, we don’t have a solution for steering or controlling a potentially superintelligent AI, and preventing it from going rogue,” the pair wrote.
[techmonitor.ai, 6 July 2023]


ground verb [T]
/ɡraʊnd/
to give an AI model facts about the real world so that it will produce information that is more accurate and useful

As we start to see more applications built upon foundational AI models — we will also see an increase in the use of external datasets, articles, networks and databases to “ground” the model to factual data and relevant user context.
[medium.com, March 2022]

ghost work noun [U]
UK /ˈɡəʊst ˌwɜːk/ US /ˈɡoʊst ˌwɝːk/
work done by a human being, usually online and for low pay, to do a task that most people believe is done automatically by a computer

“Ghost work” is anthropologist Mary L. Gray’s term for the invisible labor that powers our technology platforms. When Gray, a senior researcher at Microsoft Research, first arrived at the company, she learned that building artificial intelligence requires people to manage and clean up data to feed to the training algorithms.
[theverge.com, 13 May 2019]

voice cloning noun [U]
UK /ˈvɔɪs ˌkləʊ.nɪŋ/ US /ˈvɔɪs ˌkloʊ.nɪŋ/
the use of artificial intelligence to make recordings that sound like the voice of a specific person

… it looks like the system harnesses the power of voice cloning, which has grown in popularity in recent years. The technology works by taking samples of your voice; a computer model is then trained to generate speech in your voice based on whatever text input it applied.
[ukpcmag.com, 25 September 2023]

RLHF noun [U]
/ˌɑː.rel.eɪtʃˈef/
ABBREVIATION FOR reinforcement learning from human feedback: a technique that improves the performance of an AI by getting human beings to provide information about how good the results it currently produces are

Reinforcement Learning From Human Feedback (RLHF) is an advanced approach to training AI systems that combines reinforcement learning with human feedback. It is a way to create a more robust learning process by incorporating the wisdom and experience of human trainers in the model training process.
[unite.ai, 29 March 2023]

About new words

a group of people smiling and dancing together at a party in a living room decorated with balloons and coloured lights

Reunions and housewarmings (Words for different parties)

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a group of people smiling and dancing together at a party in a living room decorated with balloons and coloured lights
Flashpop / DigitalVision / Getty Images

by Kate Woodford

This week we’re putting on our best clothes and grabbing a box of chocolates for the host because we’re going to a party! Well, okay, we’re not actually going to a party, but we are looking at words that we use to refer to social occasions where people meet up to enjoy themselves. You might be surprised at how many words there are. Continue reading “Reunions and housewarmings (Words for different parties)”

a red pencil, biscuit and cup of coffee on top of the "Jobs and Careers" page of a newspaper, illustrating the concept of job applications and the "September Surge"

New words – 6 November 2023

a red pencil, biscuit and cup of coffee on top of the "Jobs and Careers" page of a newspaper, illustrating the concept of job applications and the "September Surge"
Peter Dazeley / The Image Bank / Getty

September Surge noun [C]
UK /sepˌtem.bə ˈsɜːdʒ/ US /sepˌtem.bɚ ˈsɝːdʒ/
an increase in job vacancies that is said to happen in September every year

Dust off your resume, rewrite your cover letters and start posting on LinkedIn. That’s the advice we’re hearing for recruiters as we head into the fall and enter the “September Surge,” a time when it might be easier to land a job. But we know 2023 has been full of layoffs and economic uncertainty. So will the fall be any different? Is the September Surge real?
[worklife.news, 28 August 2023]

burn-on noun [U]
UK /ˈbɜːn.ɒn/ US /ˈbɝːn.ɑːn/
a feeling of stress and exhaustion experienced by someone who has been working too hard for a long period but continues to be good at their job and appears to be enjoying it

Feeling overworked but not yet burned out? Often the problem is “burn-on,” an under-researched phenomenon whose sufferers desperately struggle to keep up and meet their own expectations — with dangerous consequences for their health … While those suffering from burn-out come to the clinic having already been brought to a standstill by depression, people with burn-on have often worked late into the night the evening before.
[worldcrunch.com, 3 December 2022]

See also burn-out

loud labourer noun [C]
UK /ˌlaʊd ˈleɪ.bᵊr.əʳ/ US /ˌlaʊd ˈleɪ.bɚ.ɚ/
someone who likes to tell colleagues about how busy and successful they are at work, when often this is not actually the case

It’s highly likely that at some point in your career, you’ve encountered a “loud labourer”. These are the people who love to toot their own horn. They’re constantly banging on about all the great stuff they’ve done … so much so that they hardly have time to actually complete their work. But that doesn’t matter, because to a loud labourer, work is not about productivity, but the appearance of it.
[worklife.news, 28 August 2023]

About new words