a woman standing in a snowy street wearing coat with a large, patterned scarf wrapped around her nose and mouth

New words – 24 June 2024

photograph of a woman standing in a snowy street wearing warm clothes: a coat with a fluffy hood, thick gloves and a large, patterned scarf - illustrating the concept of a warmdrobe
evrim ertik / E+ / Getty

warmdrobe noun [C]
UK /ˈwɔːm.drəʊb/ US /ˈwɔːrm.droʊb/
a collection of warm clothes to wear in cold weather

Finessing the art of cold weather dressing in winter is hard work, but a warmdrobe will make it decidedly easier. The key to a warmdrobe – a wardrobe curated specifically for bitterly cold times such as these – lies in tri- and quad-layering. This is the practice of acquiring pieces that need as little thought as possible because you know you can rely on them to do all of the heavy lifting for you.
[stylist.co.uk, January 2024]

method dressing noun [U]
UK /ˈmeθ.əd ˌdres.ɪŋ/ US /ˈmeθ.əd ˌdres.ɪŋ/
a trend where an actor dresses in the same way as the character they played in a film at events where they are promoting that film

When attending official ceremonies, festivals, or film promotions, actresses still impersonate their characters outside the film set. That new marketing technique combining fashion and performance is known as method dressing. We just have to look back at the big promotional marathon for Dune Part II to witness first-hand the role of method dressing as a marketing strategy. That evening, Zendaya and Florence Pugh opted for two opposite looks that matched their characters in Denis Villeneuve’s film.
[cosmopolitan.com, 26 April 2024]

See also method acting

movement director noun [C]
UK /ˈmuːv.mənt dɪˌrek.təʳ/ US /ˈmuːv.mənt dɪˌrek.tɚ/
someone who creates sequences of movements for fashion models to perform on the catwalk

Though the Poland-born creative has been collaborating with Galliano and the Margiela in-house team since 2018, in addition to working closely with other major brands like Versace and Tom Ford, his journey to becoming one of the most sought-after movement directors today has been nothing short of intriguing, with notable stints in dance, acting and modelling.
[vogue.co.uk, 20 March 2024]

About new words

close-up photograph of a pothole in a road that has been carelessly mended with a much darker shade of asphalt than the surrounding road - illustrating the concept of street scars

New words – 17 June 2024

close-up photograph of a pothole in a road that has been carelessly mended with a much darker shade of asphalt than the surrounding road - illustrating the concept of street scars
Francisco Scatena / iStock / Getty Images Plus

street scar noun [C]
UK /ˈstriːt ˌskɑːʳ/ US /ˈstriːt ˌskɑːr/
a patch of asphalt used to repair a road that is not the same colour, or sometimes the same material, as the road underneath it

Telecoms and water companies are creating “street scars” in a “wasteful process” that is marring British high streets, Nicholas Boys Smith has said in a report. He uses the term “street scars” to describe black or grey patches of tarmac that disfigure the paving of streets and pavements, examples of which can be seen all over the UK.
[theguardian.com, 9 February 2024]

gentle density noun [U]
UK /ˌdʒen.təl ˈden.sɪ.ti/ US /ˌdʒen.t̬əl ˈden.sə.t̬i/
a type of urban development that focuses on building small apartment blocks and houses for one family so that the number of people living in that area does not increase severely and suddenly

High-rise towers and large-scale developments are often associated with high density. However, gentle density takes a different approach by integrating with the existing form and character of single-detached home neighborhoods. This design is not imposing and blends in with the surrounding area.
[urbanlogiq.com, 19 April 2023]

grey belt noun [C usually S]
UK /ˈgreɪ ˌbelt/ US /ˈgreɪ ˌbelt/
areas of land around a city or town that contain unused buildings, car parks etc. and that could be used to build houses

The Labour Party has announced a housing initiative to build 1.5mn houses on the UK’s “grey belt”. This plan aims to address the UK’s current housing crisis by releasing grey belt land for development. Explaining the initiative, the Labour Party stated: “When people talk about the green belt, most people think about hills and countryside but actually some green belt land includes poor quality land, car parks, and wasteland.”
[ftadviser.com, 22 April 2024]

See also green belt

About new words

half of a US dollar bill, with a person's hand filling in the missing half with a simple chalk drawing - illustrating the concept of fakes and forgeries

Fakes and forgeries (Things that are not what they seem to be)

Listen to the author reading this blog post.

half of a US dollar bill, with a person's hand filling in the missing half with a simple chalk drawing - illustrating the concept of fakes and forgeries
Image Source / Getty Images

by Kate Woodford

I recently published a blog post on the language that we use to describe the way things seem to be (Keeping Up Appearances). Today, I’m looking at a related subject – words that describe things that are definitely not what they seem to be. Continue reading “Fakes and forgeries (Things that are not what they seem to be)” →

three clear plastic bottles containing brightly coloured green, yellow and red juice, illustrating the concept of applejuicification

New words – 10 June 2024

three clear plastic bottles containing brightly coloured green, yellow and red juice, illustrating the concept of applejuicification
Jamie Grill / Tetra images / Getty

applejuicification noun [U]
UK /ˌæp.ᵊl.dʒuː.sɪ.fɪˈkeɪ.ʃᵊn/ US /ˌæp.ᵊl.dʒuː.sə.fəˈkeɪ.ʃᵊn/
the use of apple juice as the main ingredient in drinks that contain several different fruit juices, especially when this is not made clear in the name or on the packaging

Last week, an X user shocked the internet in a viral thread by pointing out that most mixed juices and smoothies are mainly made from apples. The post looked at 13 juices in a supermarket aisle, noting that the majority were made with 50% apple juice or more, despite not having any apple in the name. It was described as “applejuiceification and the illusion of choice”.
[theguardian.com, 1 April 2024]

dirty soda noun [C]
UK /ˌdɜː.ti ˈsəʊ.də/ US /ˌdɝː.t̬i ˈsoʊ.də/
a sweet, fizzy, non-alcoholic drink, such as cola or lemonade, mixed with cream and other flavourings such as syrups and fruit juice

The latest phenomenon in the beverage world, dirty sodas refer to soft drinks “made dirty” by the addition of flavor-boosting ingredients such as cream, flavored syrups, or fruit juices … Dirty soda “how-to” videos have become standard fare on TikTok of late, and last year the dirty soda concept went mainstream when Sonic Drive-Ins began offering “Dirty Drinks” laced with cream and flavored syrups.
[masslive.com, 8 April 2024]

WaterTok noun [U]
UK /ˈwɔː.tə.ˌtɒk/ US /ˈwɑː.t̬ɚ.ˌtɑːk/
a community on the social media service TikTok where people post videos of recipes for water mixed with different flavoured ingredients

Welcome to “WaterTok,” one of the latest trends taking over timelines. People are creating cocktails of flavored syrups, powder packets, ice, and, obviously, water (traditionally in their large Stanley cups) in an effort to boost their daily water intake.
[fastcompany.com, 11 April 2024]

About new words

a young woman looks directly at the camera with a disappointed expression and makes a double thumbs-down gesture, illustrating the concept of something being worse or the worst

Worse than or worst of all? How to use the words ‘worse’ and ‘worst’

Listen to the author reading this blog post:

a young woman looks directly at the camera with a disappointed expression and makes a double thumbs-down gesture, illustrating the concept of something being worse or the worst
buraratn / iStock / Getty Images Plus

by Liz Walter

It is common to see confusion between the words ‘worse’ and ‘worst’, so in today’s post, I am going to explain the difference and also talk about some useful phrases which contain these words. Continue reading “Worse than or worst of all? How to use the words ‘worse’ and ‘worst’” →

close-up of a person's hands holding an empty wallet, illustrating the concept of brokefishing

New words – 3 June 2024

close-up of a person's hands holding an empty wallet, illustrating the concept of brokefishing
Javier Zayas Photography / Moment / Getty

brokefishing noun [U]
UK /ˈbrəʊk.fɪʃ.ɪŋ/ US /ˈbroʊk.fɪʃ.ɪŋ/
the practice of pretending to have less money than you really do, in order to trick another person into buying things for you

It turned out that Siobhan had fallen victim to a trend for a misrepresentation of money – sometimes called “brokefishing” – that has been rising as the cost of living continues to bite. You’ll know the perpetrators as the friends who make an empty promise to pick up brunch “next time”. A new riff on catfishing, this is where someone paints a misleading picture of their monetary situation in order to coax you into providing from your own coffers.
[womenshealthmag.com, 6 April 2024]

See also catfishing

tip creep noun [U]
/ˈtɪp ˌkriːp/
the fact that the practice of tipping is gradually spreading to many more services and industries

But ever since the pandemic, during which consumers placed an increased emphasis on supporting essential service workers and establishments, so-called tip creep has begun to invade even the most mundane transactions. Places that normally wouldn’t, like self-checkouts, are now asking for an added dollar or two, usually behind a nondescript digital screen that ultimately shames more than it encourages.
[theweek.com, 19 May 2023]

cheapflation noun [U]
/tʃiːpˈfleɪ.ʃᵊn/
the situation when the price of a product stays the same or increases but its main ingredient is present in a smaller amount or lower quality

A number of major brands stocking chocolate, sauces, fish, meat, and other products in France have been accused of “cheapflation” by a leading consumer watchdog. Under “cheapflation” the amount of a product’s ingredient (sometimes the main part) decreases significantly, or is replaced with a lower quality, cheaper and often unhealthier alternative. At the same time, however, the price of the product increases.
[connexionfrance.com, 7 February 2024]

See also shrinkflation, ripflation, skimpflation, greedflation

About new words

portrait of a woman wearing glasses who is holding up a simple pen drawing of a smiling mouth so that it covers the bottom half of her face - illustrating the concept of misleading appearances and talking about how things seem

Keeping up appearances (Talking about how things seem)

Listen to the author reading this blog post:

portrait of a woman wearing glasses who is holding up a simple pen drawing of a smiling mouth so that it covers the bottom half of her face - illustrating the concept of misleading appearances and talking about how things seem
nemke / E+ / Getty Images

by Kate Woodford

There’s an English saying You can’t judge a book by its cover, meaning that you cannot know what someone or something is really like by considering only appearance. However, we all make assessments based on how someone or something seems to be (even if we then find out that our initial judgment was wrong). This week, I’m looking at the language in this area, covering both single words and phrases. Continue reading “Keeping up appearances (Talking about how things seem)” →

photograph of a snowy landscape at night with a green aurora in the sky and a person shining a blue searchlight beam - illustrating the concept of reindeer noir

New words – 27 May 2024

photograph of a snowy landscape at night with a green aurora in the sky and a person shining a blue searchlight beam - illustrating the concept of reindeer noir
Roman_Kozhevnikov / iStock / Getty Images Plus

reindeer noir noun [U]
UK /ˌreɪn.dɪə ˈnwɑːʳ/ US /ˌreɪn.dɪr ˈnwɑːr/
crime stories and films set in Lapland

“Reindeer noir” intertwines traditional Nordic noir elements such as dark and brooding atmospheres, complex characters, and intricate mysteries with the unique cultural aspects of Lapland. This fusion creates a distinct sub-genre that explores crime and societal issues in a setting rarely seen in mainstream noir fiction.
[quora.com, 15 December 2023]

See also Nordic noir

romantasy noun [U, C]
UK /rəʊˈmæn.tə.si/ US /roʊˈmæn.tə.si/
a type of fiction that combines elements of romance and fantasy

The American novelist is among a new generation of uber-bestselling authors writing “romantasy”, a portmanteau of “romance” and “fantasy” applied to novels that blend elements of both genres … Romantasy authors are selling well in part because of their huge popularity on social media; Maas’ publisher, Bloomsbury, says that videos with hashtags connected to her books have more than 14bn views on TikTok alone.
[theguardian.com, 2 February 2024]

lostwave noun [U]
UK /ˈlɒst.weɪv/ US /ˈlɑːst.weɪv/
songs and other music whose title and composer are now unknown

Lostwave is the term for music and songs that exist, but are totally lost to time. Lostwave is discovered when people post a song to the internet asking for a name, only to find out that no one knows what song it is. That generally kicks off a major search from the lostwave community to find out what the name of the song is.
[ossiana.substack.com, 12 December 2023]

About new words

close-up photograph of a person holding an orange in one hand and a green apple in the other, illustrating the idiom "like apples and oranges", used to talk about differences

Apples and oranges (Talking about differences, Part 2)

Listen to the author reading this blog post:

close-up photograph of a person holding an orange in one hand and a green apple in the other, illustrating the idiom "like apples and oranges", used to talk about differences
vkbhat / E+ / Getty Images

by Kate Woodford

This week, in the second of two ‘Talking about differences’ posts, I’m looking at idioms and other phrases that are used for saying that things or people are different. Continue reading “Apples and oranges (Talking about differences, Part 2)” →

a young man and woman in a large garden with a golden-brown dog, illustrating the concept of a DINKWAD

New words – 20 May 2024

a young man and woman in a large garden with a golden-brown dog, illustrating the concept of a DINKWAD
andresr / E+ / Getty

DINKWAD noun [C]
UK /ˈdɪŋk.wɒd/ US /ˈdɪŋk.wɑːd/
ABBREVIATION FOR dual income, no kids, with a dog: a member of a young couple in which both partners earn a lot of money and have a dog but no children

“The allure of the DINKWAD lifestyle is solely based on financial and personal freedom from any responsibility,” Ahmed said. Instead, Benfield and Ahmed love to travel, and are both passionate about not having children. They have a beloved rescue mutt named Yvie instead.
[businessinsider.com, 4 February 2023]

See also DINK

guppie noun [C]
/ˈɡʌp.i/
ABBREVIATION FOR given up on property: a young person who has given up on the idea of ever being able to buy their own home

Meet the “guppie”, the yuppie’s descendant. He or she is a young adult on an above average salary (£33,000 for people in full-time work) who has either given up on ever owning a home or accepted that they will have to give up dinners out, holidays and pretty much everything else in order to do so.
[inews.co.uk, 11 August 2023]

See also yuppie

HENRY noun [C]
/ˈhen.ri/
ABBREVIATION FOR high earner, not rich yet: someone who earns a lot of money but has few savings or other assets

Are you among a growing group of people in the U.S. who have a high household income, yet your savings never seem to grow significantly year after year? Believe it or not, there’s a name for that: HENRY. HENRY stands for “High Earner, Not Rich Yet,” and refers to anyone with a high income but low net worth. For HENRYs, it can be frustrating to feel like they’re not getting ahead, even if their income is well above the average.
[wealthkeel.com, 15 December 2023]

About new words