New words – 10 June 2024

three clear plastic bottles containing brightly coloured green, yellow and red juice, illustrating the concept of applejuicification
Jamie Grill / Tetra images / Getty

applejuicification noun [U]
UK /ˌæp.ᵊl.dʒuː.sɪ.fɪˈkeɪ.ʃᵊn/ US /ˌæp.ᵊl.dʒuː.sə.fəˈkeɪ.ʃᵊn/
the use of apple juice as the main ingredient in drinks that contain several different fruit juices, especially when this is not made clear in the name or on the packaging

Last week, an X user shocked the internet in a viral thread by pointing out that most mixed juices and smoothies are mainly made from apples. The post looked at 13 juices in a supermarket aisle, noting that the majority were made with 50% apple juice or more, despite not having any apple in the name. It was described as “applejuiceification and the illusion of choice”.
[theguardian.com, 1 April 2024]

dirty soda noun [C]
UK /ˌdɜː.ti ˈsəʊ.də/ US /ˌdɝː.t̬i ˈsoʊ.də/
a sweet, fizzy, non-alcoholic drink, such as cola or lemonade, mixed with cream and other flavourings such as syrups and fruit juice

The latest phenomenon in the beverage world, dirty sodas refer to soft drinks “made dirty” by the addition of flavor-boosting ingredients such as cream, flavored syrups, or fruit juices … Dirty soda “how-to” videos have become standard fare on TikTok of late, and last year the dirty soda concept went mainstream when Sonic Drive-Ins began offering “Dirty Drinks” laced with cream and flavored syrups.
[masslive.com, 8 April 2024]

WaterTok noun [U]
UK /ˈwɔː.tə.ˌtɒk/ US /ˈwɑː.t̬ɚ.ˌtɑːk/
a community on the social media service TikTok where people post videos of recipes for water mixed with different flavoured ingredients

Welcome to “WaterTok,” one of the latest trends taking over timelines. People are creating cocktails of flavored syrups, powder packets, ice, and, obviously, water (traditionally in their large Stanley cups) in an effort to boost their daily water intake.
[fastcompany.com, 11 April 2024]

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