man wrapped in a blanket blowing his nose

New words – 10 January 2022

man wrapped in a blanket blowing his nose
Hiraman / E+ / Getty

supercold noun [C]
UK /ˈsuː.pə.kəʊld/ US /ˈsuː.pɚ.koʊld/
a cold that has more serious symptoms than most colds and is often mistaken for Covid-19

A pharmacy chain has released advice for people unsure whether they’re suffering from coronavirus or a “supercold” … As the weather gets colder and winter approaches, there has been a surge in cold and flu cases. Some of these feel more aggressive than usual following last winter’s Covid-19 restrictions, leading to the nickname “supercold”.
[cambridge-news.co.uk, 13 November 2021]

holistorexia noun [U]
UK /həˌlɪs.təˈrek.si.ə/ US /hoʊˌlɪs.təˈrek.si.ə/
a mental illness where someone has an extreme obsession with their health and wellness

Hour-long meditations, ever-changing diet fads and an aversion to medical professionals – these could all be signs of so-called “holistorexia”. There’s a warning that some people can get so obsessed with wellness and “all things health” that it can actually make them ill. It can involve “alternative” therapies and practices that can prove time-consuming, expensive and even dangerous for those who take or follow them.
[newstalk.com, 30 June 2021]

vaccine envy noun [U]
/ˈvæk.siːnˌen.vi/
resentment felt by someone waiting to receive the Covid-19 vaccination towards people who have already been vaccinated

Many of us have experienced loss during the pandemic — the loss of loved ones, jobs, routines, and a sense of safety. These losses wear on our patience and our ability to deal with strong feelings. As a result, waiting for a vaccine can seem especially difficult and lead us to vaccine envy. It might even feel like a new kind of loss. But the good news is that there are things we can do to cope while we wait for our shot.
[medium.com, 30 April 2021]

About new words

woman with grey hair, sunglasses and brightly-coloured scarf driving an open-topped car

New words – 3 January 2022

woman with grey hair, sunglasses and brightly-coloured scarf driving an open-topped car
Andreas Kuehn / The Image Bank / Getty

Queenager noun [C]
UK /ˈkwiːnˌeɪ.dʒəʳ/ US /ˈkwiːnˌeɪ.dʒɚ/
a woman of middle age or older who leads a busy life, dresses stylishly and enjoys having fun

On the small screen, it is Queenagers extraordinaires Jane Fonda and Lily Tomlin who have rewritten the rules with their hit TV show Grace and Frankie. This comedy is a revolutionary portrayal of two women in their 80s, who despite many obstacles, have no trouble having a good time. In fact, it’s the ultimate Queenage fantasy.
[telegraph.co.uk, 6 June 2021]

silvfluencer noun [C]
UK /ˈsɪlv.flu.ən.səʳ/ US /ˈsɪlv.flu.ən.sɚ/
a middle-aged or elderly person who encourages people to buy items such as clothing and make-up by recommending them on social media, and is paid by companies to do so

The silvfluencers are all about refined eccentricity … Despite having reached an age where they know what suits them, they’re not afraid to make a so-called wardrobe mistake. They mix vintage Yves Saint Laurent with & Other Stories, bright colours with optimistic prints, red lipstick with grey hair. They strike unstudied poses and post refreshingly unedited captions.
[thetimes.co.uk, 9 July 2021]

the Elastic Generation noun [S]
/ðiː əˈlæs.tɪk ˌdʒen.əˈreɪ.ʃən/
the group of women aged between 50 and 70 who are well off and have a broad range of interests, seen by the advertising industry as consumers who are likely to spend a lot of money on products, travel etc.

With the Elastic Generation being fashion and beauty’s biggest spenders right now, it only makes sense that older women should be seen representing their off-runway counterparts in the industry. Naomi Campbell … closed the show at Saint Laurent’s Paris Fashion Week Show last season, an honour not usually reserved for those with 49 years under their belts.
[moda-uk.co.uk, 14 February 2020]

About new words