New words – 21 October 2019

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serial returner noun [C]
UK /ˌsɪə.ri.əl.rɪˈtɜːnəʳ/ US /ˌsɪr.i.əl.rɪˈtɝːnɚ/
someone who buys a lot of clothes online and returns all or most of them, usually because the company allows them to do this for free

I have always been a serial returner. I order clothes, try them on and send them back. I am not alone. Now stores, which have attracted consumers with generous pledges of free delivery and returns, have begun to tighten their policies.
[www.theguardian.com, 15 May 2019]

crow noun [C]
UK /krəʊ/ US /kroʊ/
someone who is invited to attend a fashion show and sit in the front row, usually because they work in fashion or are a famous singer, actor, etc.

At the recent month of fashion shows, front-rowers – known as “the crows” for their attachment to wearing black – were instead clad head to toe in shades of chocolate, caramel and mahogany.
[The Times, 20 October 2018]

pre-clashed adjective
/ˈpriːˌklæʃt/
(of a single piece of clothing) featuring different patterns, such as spots and stripes

Fashion is having an ambivalent moment and, with shoppers apparently unwilling or unable to choose between two distinct designs, the trend for “pre-clashed clothes” is growing. At high street retailer Zara, there are dresses with ditsy prints alongside big swirling florals, as well as wrap dresses in contrasting colour blocks, usually with a vertical split.
[www.theguardian.com, 1 February 2019]

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