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New words – 7 November 2011

November 7, 2011

Alpha Boomer noun a well-off British or American person aged approximately 55 to 65

That’s why I view the recent sightings of the Alpha Boomers [...] and of the Amortals [...] with as much trepidation as admiration.
[The Independent (UK broadsheet) 26.05.11]

down-ageing noun the practice of pretending that you are younger than you are

Celebrities, of course, are the biggest culprits of down-ageing.
[Grazia (UK celebrity magazine) 30.05.11]

middle-mover noun a person wishing to sell a first home and buy a bigger home

Many frustrated ‘middle-movers’ also said that finding an affordable mortage for the amount they need to borrow is a struggle [...]
[The Observer (UK broadsheet) 29.05.11]

Posh 2.0 noun an upper-class, bohemian person

Posh 2.0s are young, hip and creative – if a little inclined to drop their Ts, pronounce their THs as Fs and throw their Innits about, in the name of demonstrating how ‘down’ they are.
[Grazia (UK celebrity magazine) 30.05.11]

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